WHY ARE SOME COMPANIES ABANDONING SOCIAL MEDIA?June 26, 2019
MILLENNIALS AND GENERATION Z HAVE MUCH IN COMMON ON SOCIAL AND POLITICAL ISSUES
They are not the new kids in the block any more; Millennials have moved on to their 20’ and 30’ and a new generation is emerging. The Generation Z, diverse and on its way to be the best educated generation to this day, is moving toward adulthood with a set of liberal attitudes and an openness to emerging social trends.
On a variety of issues, from Donald Trump’s administration to the role of the Government on racial equality and climate change, the Generation Z’s points of view are similar to those of the Millennials. In each of these realms, both generations have points of view which are significantly different of those of their elder counterparts. In most cases, members of the Silent Generation are at the opposite side, while Baby Boomers and Gen Xers are in the middle.
It’s early to say how this Generation’s points of view will evolve.
Gen Xers are the most racial and ethnically -diverse. There are significative generational differences, even though modest in the following issues:
Gen Zers and Millennials share their point of view on people who do not identify themselves as men or women.
Since they reached adulthood, Millennials have been at the vanguard on changes in opinion regarding same sex marriage. In 2014, when a close majority of adults (52%) said to be in favor of allowing homosexuals to be legally married, 67% of Millennials held that same opinion. Today, members of Generation Z have the same likelihood as Millennials to say that allowing gays and lesbians to marry would be something good for the country (48% of Gen Zers and 47% of Millennials have that opinion). A third of Gen Zers already affirm that it is good for the country, as well as 27% of Baby Boomers. Members of the Silent generation are less enthusiasts (only 18% say it is something good).
Relatively few Gen Zers or Millennials (15%) say that same-sex marriage is something bad for society. Boomers and Silents are much more likely to see this change as something negative (32% and 43% respectively say it is wrong). Throughout the generations, approximately 4 of every 10 say that allowing same-sex marriage has not made a big difference in the United States.
Also, In other ways, Gen Zers and Millennials agree in openness to changes that affect marriage and family. Approximately half (53%) of each generation group says that inter-racial marriage is something good for society. Gen Zers are more likely to agree (41% say it is something good) while older generations are much less likely to see inter-racial marriage positively. Relatively few say that this tendency is bad for society. The majority of Silents (66%) and Boomers (60%) say there is not much difference, as well as 53% of Xers.
When talking about couples living together without being married, approximately two thirds of each generation (except Silents) say this does not represent a great difference for society. Approximately 1 in 5 Gen Zers and Millennials say that cohabitation is something good for society, a higher proportion than of elder generations. 41% of Silents say this is bad for society, as well as 25% of Boomers.
Compared with other points of view about cohabitation, the younger generations have a more negative evaluation of the impact of single mothers raising their children: 35% of Gen Zers and 36% of Millennials say this is bad for society. Approximately 1 in every 4 Gen Xers and Boomers and 48% Silents say the same. About half of the Genius Zers and Millennials say it does not make much of a difference for society while relatively few (15%) see it as something good.